Top Five SEO Design Mistakes

The Web is overflowing with sites search engines can't index. The problem is largely due to URL structure, back-end programming, and poor design choices. I could fill a book with the search-friendly design mistakes I've seen. For starters, here are the top five mistakes I typically encounter:

1. Design First, Optimize Second
2. Splash Pages
3. Lack of Focused Content
4. Balance HTML-Formatted Text and Graphics
5. Lack of Customer Focus

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source: Shari Thurow